A less-cash economy is a key step in the path to becoming a developed nation.

Take the pledge of minimising cash transactions in the next 30 days and of educating others around you to adopt electronic payment modes. And contribute towards the transformation of our nation!


FAQs (Frequently Asked Questions)

1. How do I accept the challenge?

You can accept the ‘Live Without Cash’ Challenge by clicking here or giving a Missed Call on 1800-3000-9500.

2. While accepting the Live Without Cash challenge, will I still able to carry out cash withdrawals?

Yes, you will be able to carry out cash withdrawals, however points will be deducted on cash withdrawal above ₹5,000. One point will be deducted from the points accrued by you, for every rupee withdrawn over ₹5,000.

3. Is there an entry fee for the challenge?

There is no entry fee for the challenge.

4. Who can participate in the challenge?

    1. Savings Account (Individual / Salary / Family Banking)
    2. Current Account (Merchant/Housing Society/School/Corporate)
    3. Prospective ICICI Bank customers (Individual / Salary) can also participate by downloading, activating and transacting on Pockets (digital wallet).

5) Why do I need to take the challenge?

To take the challenge means you affirm that you have taken up the responsibility of contributing to the less-cash economy by minimising cash transactions while equally inspiring and educating others to adopt the same. Also, it helps us to stay in touch with you through mobile and email to update you on any developments on this 30-day Challenge.

6) What is the maximum number of times I can take the challenge

The challenge can only be taken once.

7) What are my chances of winning the challenge?

The more you undertake cashless transactions, the more the number of referrals activate and transact, the more are the opportunity to win.

8) How do I refer someone?

To refer someone, you need to first download iMobile (if you are an ICICI Bank customer) and Pockets (our digital wallet). Through these respective digital channels, you could refer your friends, relatives, colleagues and acquaintances. More the number of your referrals activate and transact through these channels, the more points you earn and better is your opportunity to win.

9) Does referring someone increase my opportunity to win the challenge?

Yes! Referring someone could increase the oppotunity to win the challenge subject to every referral of yours activating and transacting on the digital channels (iMobile or Pockets or both).

10) What are the awards on winning the challenge?

Please refer to the Awards section

11) In case of a tie where 2 participants have earned the same points, who will be declared the winner?

In case of a tie, you will be intimated with an additional challenge to be completed within the stipulated time. The winner will be decided basis the outcome of the challenge(s).